Privacy and consent
Consent, unsubscribes, the do-not-email list, and a person's request to see or erase their data.
Only people who agreed
People from your other Ellibo apps come into journeys only if they agreed to marketing where the app records it - for example the "send me offers" box at your online store's checkout. You can change this under Settings > General, but only do so if you have another lawful reason to contact them.
Under rules such as the GDPR in Europe, keep a record of how each person agreed, and make it as easy to withdraw as to agree.
Unsubscribes and the do-not-email list
Every journey email has an unsubscribe link that works at once. People who unsubscribe, bounce or report spam are skipped by every journey - and by your other Ellibo apps' marketing emails, because the do-not-email list is shared. Replying STOP to a text or WhatsApp message stops those too.
Transactional messages that are not marketing - an invoice, a booking confirmation - are sent by the app they belong to and are not affected.
Someone asks for their data
An Admin of your business can export or erase one person's data across all your Ellibo apps: open My Organization, click Manage (Organization Profile), then Personal data (GDPR). For Marketing Automation this covers:
- the journeys they were in, with each step and its result
- the text and WhatsApp messages sent to them
- their lead score and the points behind it
- their website visits
- invitations sent to them
Erase takes them out of every journey, removes those records, blanks the number and text of their messages, and keeps their email address on the do-not-email list so no journey contacts them again. The totals of your journeys stay.
Demo businesses
The public demo businesses never send anything to anyone: their journeys are look-only.