Sales from your mailings
See the leads, deals, quotes, invoices, orders and bookings that followed a click in your mailings.
Opens and clicks show interest. Sales show what a mailing was worth. On Professional and up, Email Marketing looks across your other Ellibo apps for what happened after someone clicked a link in a mailing.
What is counted
When a person clicks a link in a mailing, and then within the window something new appears for them in your other Ellibo apps, it's credited to that mailing:
| Counted | From |
|---|---|
| Leads and deals | Ellibo CRM |
| Quotes and invoices | Accounting, CRM and your other Ellibo apps that make them |
| Orders | Your Ellibo online store |
| Bookings | Ellibo Bookings |
Each one shows with its amount, where it has one. The person is matched by their email address.
The window
Under Settings > Preferences, Count sales within (days of a click) sets how long after a click a sale still counts. A short window counts only quick sales. A longer one catches people who take time to decide.
Where to see it
- On each mailing - the leads, sales and amounts that followed it.
- On each campaign - the totals across its mailings, next to the budget. See Campaigns.
- In A/B tests - the winner can be picked by leads, quotes or revenue. See A/B tests.
- On dashboards - see Reports.
Sales are counted only for the apps your business uses, and only when the person clicked a link. Someone who read the mailing and then rang you won't show here.