Simple pricing for your sales team
Free for 2 users. Pay per user as your team grows - try every feature free for 14 days.
Free
- 2 users
- 1 pipeline
- 250 open deals
- 2 workflows
- 2 sequences
- 1 booking pages
- 1 dashboards
- Leads, contacts and companiesEvery customer and prospect, with their history in one place.
- Drag-and-drop deal pipelineSee every deal by stage and move it along as it progresses.
- Activities and follow-up remindersCalls, meetings and tasks, with "Your day" so nothing slips.
- Quotes, orders and invoicesSend a quote, win the deal and invoice it - straight into your books.
- Web forms and custom fieldsCapture leads from your website, and add the fields your business needs.
Standard
- 3 pipelines
- Unlimited open deals
- 10 workflows
- Unlimited sequences
- 500 emails a month
- Unlimited booking pages
- 2,000 API calls a day
- 2 webhook addresses
- 10 custom reports
- 3 dashboards
- 2 record types
- Email templatesReusable emails with the customer's details filled in.
- No Ellibo brandingYour quotes and invoices carry only your brand.
- Multi-currencyQuotes, orders and invoices in the customer's currency.
- Lead assignment rulesNew leads shared out to your team in turn, or by area, source or value.
- Accepted quotes become orders or invoicesWhen a customer accepts a quote online, the sales order or invoice is made for you.
- WhatsApp Business APISend from CRM with your own WhatsApp Business number; replies land on the record and new chats become leads.
- Customer price listsSpecial prices for a customer or group (wholesale, dealer) picked up on their quotes by themselves.
- SMSText customers from CRM and from sequences with your own MSG91 or Twilio account.
- API & webhooksConnect your website, other software, Zapier, Make or Pabbly: read and write CRM data, and be told the moment something happens.
- CallingClick-to-call from CRM with your own Twilio or Exotel account: calls logged with recordings, incoming calls to the right person.
- Form designerArrange forms in sections, choose required and read-only fields for each role.
Professional
- Unlimited pipelines
- Unlimited workflows
- Unlimited emails a month
- 10,000 API calls a day
- 10 webhook addresses
- Unlimited custom reports
- Unlimited dashboards
- 10 record types
- Advanced reportsWin rates, sales cycle, pipeline value and team performance.
- Automatic payment remindersCustomers who owe you get polite reminders by email.
- Lead scoringHot, warm and cold leads from the points you choose, so the team calls the best first.
- Shared inboxesConnect sales@ or info@: every email is kept on the right record, and new senders can become leads.
- Audit logWho viewed, changed, deleted or exported what, and when - with the old and new values.
- Full data backupDownload all your CRM data in one file whenever you like.
- Scheduled report emailsReports and dashboards emailed to your team every day, week or month.
- Layout and validation rulesShow or require fields only when needed, and stop wrong values with your own checks.
Business
- 50,000 API calls a day
- Unlimited webhook addresses
- 25 record types
- Priority support and onboarding callAnswers first, plus help setting up your pipeline.
- Custom roles, hidden fields and teamsDecide exactly who can see, change, delete and export what - down to amounts and phone numbers.
Compare all features
| Free | Standard | Professional | Business | |
|---|---|---|---|---|
| Plan limits | ||||
| Users Free includes 2 users; paid plans are priced per user. |
2 | As bought | As bought | As bought |
| Pipelines Separate sales processes, each with its own stages. |
1 | 3 | Unlimited | Unlimited |
| Open deals Deals you are working on at the same time. |
250 | Unlimited | Unlimited | Unlimited |
| Workflows Automatic follow-up tasks, emails, alerts and updates when something happens. |
2 | 10 | Unlimited | Unlimited |
| Sequences Timed follow-up emails, calls and tasks that stop by themselves when the customer replies. |
2 | Unlimited | Unlimited | Unlimited |
| Mass emails a month Personal emails to a list of leads or contacts, from your own mailbox, with unsubscribe and tracking. |
— | 500 | Unlimited | Unlimited |
| Booking pages A "book a meeting with me" link: free slots from your calendar, the meeting and the lead created for you. |
1 | Unlimited | Unlimited | Unlimited |
| API calls a day Requests your other software can make to the CRM API each day. |
— | 2,000 | 10,000 | 50,000 |
| Webhook addresses Web addresses CRM tells about new leads, won deals, accepted quotes and more. |
— | 2 | 10 | Unlimited |
| Custom reports Build your own reports: any records, filters, grouping and chart. |
— | 10 | Unlimited | Unlimited |
| Dashboards Your own dashboards of KPI tiles and charts. |
1 | 3 | Unlimited | Unlimited |
| Custom record types Your own lists next to Leads and Deals - Properties, Vehicles, Students, Projects - with their own fields. |
— | 2 | 10 | 25 |
| Customers | ||||
| Leads, contacts and companies Every customer and prospect, with their history in one place. |
✓ | ✓ | ✓ | ✓ |
| Sales | ||||
| Drag-and-drop deal pipeline See every deal by stage and move it along as it progresses. |
✓ | ✓ | ✓ | ✓ |
| Activities and follow-up reminders Calls, meetings and tasks, with "Your day" so nothing slips. |
✓ | ✓ | ✓ | ✓ |
| Quotes, orders and invoices Send a quote, win the deal and invoice it - straight into your books. |
✓ | ✓ | ✓ | ✓ |
| Customers | ||||
| Web forms and custom fields Capture leads from your website, and add the fields your business needs. |
✓ | ✓ | ✓ | ✓ |
| Email templates Reusable emails with the customer's details filled in. |
— | ✓ | ✓ | ✓ |
| Documents | ||||
| No Ellibo branding Your quotes and invoices carry only your brand. |
— | ✓ | ✓ | ✓ |
| Reports | ||||
| Advanced reports Win rates, sales cycle, pipeline value and team performance. |
— | — | ✓ | ✓ |
| Sales | ||||
| Automatic payment reminders Customers who owe you get polite reminders by email. |
— | — | ✓ | ✓ |
| Support | ||||
| Priority support and onboarding call Answers first, plus help setting up your pipeline. |
— | — | — | ✓ |
| Sales | ||||
| Multi-currency Quotes, orders and invoices in the customer's currency. |
— | ✓ | ✓ | ✓ |
| Automation | ||||
| Lead assignment rules New leads shared out to your team in turn, or by area, source or value. |
— | ✓ | ✓ | ✓ |
| Lead scoring Hot, warm and cold leads from the points you choose, so the team calls the best first. |
— | — | ✓ | ✓ |
| Shared inboxes Connect sales@ or info@: every email is kept on the right record, and new senders can become leads. |
— | — | ✓ | ✓ |
| Documents | ||||
| Accepted quotes become orders or invoices When a customer accepts a quote online, the sales order or invoice is made for you. |
— | ✓ | ✓ | ✓ |
| Messaging | ||||
| WhatsApp Business API Send from CRM with your own WhatsApp Business number; replies land on the record and new chats become leads. |
— | ✓ | ✓ | ✓ |
| Documents | ||||
| Customer price lists Special prices for a customer or group (wholesale, dealer) picked up on their quotes by themselves. |
— | ✓ | ✓ | ✓ |
| Messaging | ||||
| SMS Text customers from CRM and from sequences with your own MSG91 or Twilio account. |
— | ✓ | ✓ | ✓ |
| Security | ||||
| Audit log Who viewed, changed, deleted or exported what, and when - with the old and new values. |
— | — | ✓ | ✓ |
| Full data backup Download all your CRM data in one file whenever you like. |
— | — | ✓ | ✓ |
| Custom roles, hidden fields and teams Decide exactly who can see, change, delete and export what - down to amounts and phone numbers. |
— | — | — | ✓ |
| Integrations | ||||
| API & webhooks Connect your website, other software, Zapier, Make or Pabbly: read and write CRM data, and be told the moment something happens. |
— | ✓ | ✓ | ✓ |
| Messaging | ||||
| Calling Click-to-call from CRM with your own Twilio or Exotel account: calls logged with recordings, incoming calls to the right person. |
— | ✓ | ✓ | ✓ |
| Reports | ||||
| Scheduled report emails Reports and dashboards emailed to your team every day, week or month. |
— | — | ✓ | ✓ |
| Customization | ||||
| Form designer Arrange forms in sections, choose required and read-only fields for each role. |
— | ✓ | ✓ | ✓ |
| Layout and validation rules Show or require fields only when needed, and stop wrong values with your own checks. |
— | — | ✓ | ✓ |
Every plan starts with a 14-day free trial of every feature - no card needed. Taxes may apply at checkout.
Pricing questions
What happens after the 14-day trial?
Nothing is lost. Your business moves to the Free plan (2 users, 1 pipeline, 250 open deals), and you can upgrade any time from CRM → Plan & Billing.
How does per-user pricing work?
You pay for the people who use CRM. Add users from Plan & Billing whenever your team grows; the Free plan always includes 2 users.
Can my whole team use the trial?
The trial opens every feature for 2 users, the same seats as the Free plan. Upgrade to a paid plan and choose how many users you need.
Am I charged during the trial?
No. The trial is free and needs no card. You only pay if you choose to upgrade.
What if my paid plan expires?
Your data stays safe and CRM turns read-only: you can still view and export everything. Renew to add or change records again.
Is CRM priced separately from the other Ellibo apps?
Yes. Each Ellibo app has its own plan, so you only pay for what you use. Your account, businesses, customers and documents are shared across apps.